Thursday, May 14, 2015

SIKE No One Actually Cares

Throwing it back to when I was having the time of my life researching for my term paper, I watched an interview where the Chief National Security Correspondent for CNN (??), Jim Sciutto, was talking about previous incidents relating to ISIS and how the US planned to go about it. Okay, great. Cool, all is well. I'm learning so much
ABOUT THE All New 2016 Mazda CX-5.
It's here. Already. 

CNN decided to promote this new car before showing an interview that described vital background on ISIS and how the US was planning to deal with their terrorist activities. 
I was so absolutely stunned by this particular advertisement and I'm not even sure why because I'm sure that I had seen consumeristic ads before reports of actual relevant things in the world, but this one just stood out to me. 
It baffled me that CNN had the audacity to precede a report on international affairs in regards to one of the most prominent issues of our time, with a commercial about a CAR

I understand that it's all promos and that advertising is a prime factor in CNN's upkeep and income, but it simply bugs me to know that we as a people celebrate consumerism, and seconds later blame the deterioration of our culture and minds on terrorism as if terrorism is what creates our ethnocentricism and ignorance. 

During the interview, homeboy Jim kept speaking of the bombings and Islamic fundamentalist views as "great concerns." He was using extreme vagueness to keep the public unalarmed and to not go into great detail about the way those who live outside of America think.
CNN then showed a video clip of an Iraqi woman who was crying, explaining how "over 500 men have been slaughtered...Our women are being killed or sold as slaves."
It then went back to screen Jim and his Facebook, Instagram, and Twitter usernames were conveniently being displaced on the screen.

How is it that something so real and crucial in our world is being talked about alongside twitter? Why is our society so driven to advertise that corporations are willing to break through the clutter by advertising while a woman across the world is saying that other humans are being slaughtered?
Yes, the media is an inevitable part of our world now and yes, it can be a beautiful thing that serves to connect people, but we should not be so careless as to promote our privilege of social media when also speaking of the deaths of others.

Here's what everyone wanted to see.






1 comment:

  1. Wow that's a gorgeous car! I'm just kidding. I agree it's pretty bad. It shows how our society has no real connections to others. You said that it does connect us but I think it just gives the illusion of that. We can learn about the horrible events occurring in Iraq and the world but just want to follow the interviewer on Twitter or go and buy a car. We want the idea that we are connected but we do not want to be emotionally connected because we have everything we need.

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